I would like to add that if you are REALLY under-dressed, but REALLY don’t give a shit, this will work to your advantage as well. I have experienced it several times: At a nice club in Vegas with some shitty T-shirt on (longer story, and took some convincing of the bouncers to get in), or at a wedding with a white suit somebody had accidentally poured a glass of wine over. The fact you don’t care makes people think “Hey, this guy really must have something going on for himself…” Just one example of turning a disadvantage into an advantage.

• Dutch Domiantrix

If you want to know more about dressing well, I strongly recommend Aaron Marino’s YouTube channel. So much gold. Someone looked at the correlation between the attractiveness of couples as determined by hotornot.com, and found an R value of 0.7 (this is crazy high for all you non-stats nerds out there). This has been demonstrated in psychological surveys as well. People tend to date people of similar attractiveness. Although it’s more culture-specific in some places than others. It’s why I reiterate a lot, that if you want to get a smoking hot girl, you have to at least get yourself into good shape and looking good to have a shot. I would say that, when thinking of how to dress well, one should consider the type of women he wants to attract, first and foremost. Determine what type of guys the women you want usually go for and make their style work for you. Fashion is really the first step in polarizing.

• Netherland Dates
• Netherland Dates

Someone can look just as smart in a formal t-shirt, nice jeans and nice shoes then anything else I think, it comes down to the way its worn and fits together etc. “This is why, for years, I have told guys who are broke, unemployed, living at home with mom/dad, have no career, or have no hobbies/friends, to get those in order first. If you’re a deadbeat, no amount of game is going to change that. No girl is going to give you much of a chance.” And always remember: No one expects a 20-something college student to be rich and successful, as long as he shows potential. But if someone’s 40 and broke, it’s seen as that he had no potential or did not use it. Yeah for sure, but..who has the right to criticize someone for wanting to look smart? Even if they have a shit job?

• Dutch Sugar Babe

Lot’s of comments got into areas not in-scope for Mark’s original thesis, in my opinion. I agree with his basic philosophy that one should dress one notch above the average for a given venue – not five notches above, but one. A number of guys wanted to note exceptions to the rule. Yeah, sure, if you’re good at style/dressing, you can play with the rules to great effect. It’s just that most guys aren’t that stylish and would have been better off following the rule(s).

• Dutch Instagram

Instead of wanting to look smart, why don’t you work on being smart? Just imagine what the market equilibrium in a society where everyone follows your advice would be. Absolutely. If you dress like a hipster, you will attract hipsters. I always tell people it’s better to have one high quality item than five cheap items. This is some good content dude. You’re been putting out some really good content lately! I like where you are going with this but you are missing the point of dressing according the to environment. If you go to a dive bar with a dress shirt and shoes you might look out of place. Yes you will stand out but girls might think you don’t understand social situations and how to dress accordingly for them and looks very try hard.